Success is the moment feeding your dog feels clear, confident, & completely settled.

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SIMPLE & HONEST NUTRITION FOR YOUR DOG, PEACE OF MIND FOR YOU

Get to know Mr Barnaby's

Choosing what to feed your dog shouldn’t feel confusing, overwhelming, or filled with doubt. But for many owners, especially when a dog is sensitive, itchy, or just not quite themselves, every decision can feel heavy.

We’re here to make it simpler.

Mr Barnaby’s exists to help you feel confident in what you’re giving your dog. No jargon. No pressure. Just carefully selected treats and supplements, clear information, and calm guidance you can trust.

Our story

Like so many dog owners, our journey began at home, with our own rescued dogs, Mr Barnaby and Miss Dixie. We simply wanted to do the very best for them.

But navigating ingredients, bold claims, and endless options often left us second-guessing. When your dog relies on you completely, that uncertainty doesn’t just feel frustrating, it feels personal. You want to feel sure you’re making the right choice.

So we decided to create something different. A place where food, treats and supplements are thoughtfully chosen, clearly explained, and free from unnecessary confusion. A place where you can slow down, understand what you’re buying, and feel genuinely good about what goes into your dog’s bowl.

Our values

  • Clarity over confusion

    We believe dog nutrition should feel straightforward. Clear ingredients, honest information, and simple guidance always come first.

  • Confident choices

    Dogs don’t get a say in what they’re fed, we do. Our role is to help you feel sure, informed, and reassured in every decision you make.

  • Carefully chosen

    We don’t overwhelm with endless options. Every product is chosen with care, quality, and suitability in mind.

  • Natural & thoughtful

    We prioritise natural ingredients and balanced formulations that support wellbeing in a gentle, considered way.

  • Care at the heart

    From our rescued dogs to yours, care shapes everything we do, in the products we select and the way we support you.

Our promise to you

We promise to always prioritise honesty, quality, and calm guidance over trends or noise.

We promise to keep things simple.

And we promise to support you in making choices that feel right for your dog.

Because when you feel confident, your dog feels it too.

And that’s where happier, healthier lives begin.

Mr Barnaby & Miss Dixie

The fluffy hearts behind our brand

Mr Barnaby and Miss Dixie are at the centre of everything we do, the inspiration behind every careful choice we make.

Simple choices. Real peace of mind.

When you feel confident in what you’re feeding, you can stop worrying and simply enjoy life with your dog.

If you’re still guessing, you don’t have to, we’re here to help you feel sure.